Sprite: B-Ball Fusion
Coca-Cola · London Lions

A basketball film built around a simple visual idea: turn the movement of the game itself into a piece of art.

Working with the London Lions and a local community team, we choreographed a sequence of precision passes and ball play using paint-covered basketballs, gradually building an image across the court before revealing the finished artwork from above.

I directed, produced and edited the film, with the challenge being to make the stunt feel both genuinely athletic and visually satisfying — keeping the energy of live basketball while ensuring every movement contributed to the final reveal.

Privacy Preference Center